A two-person lab for everyday apps

Small worries of the day,
made lighter by one app

Lunch menus, a child's medicine times, today's weather. We pick the small problems we run into every day and solve them, one small and sturdy app at a time.

Sound familiar?

Meals

Bapjeongne

Your lunch helper that picks a nearby restaurant in 3 seconds

FeaturedCare

Baby Med Diary,
medication logged in 10 seconds

Record what medicine your baby took, how much, and when, and get reminded of the next dose. At the doctor's, show it all on the calendar.

  1. 1Register your baby's profile
  2. 2Log medicine name, dose, and time in 10 seconds
  3. 3Get dose reminders and check the month/week/day calendar
Baby Med Diary app screen

Build small, fix often

Every app follows the same principles and the same flow.

01

Start with the problem

Before building, we check who is inconvenienced, when, and why.

02

Listen and fix every week

We act on usability tests and feedback at least once a week.

03

Collect only what's needed

We only collect the personal data a feature truly needs.

  1. Idea
  2. Prototype
  3. Community feedback
  4. Data instrumentation
  5. Product

The people behind it

Two of us handle everything, from planning and development to design and promotion.

Dongdaemun Squad profile

Dongdaemun Squad

DevelopmentPlanning

Develops core app features and handles service planning.

Maengkkongi profile

Maengkkongi

PlanningDesignMarketing

Handles UX-focused planning, design, and service marketing.

Join our next experiment

Ideas, talks, and interview requests are all welcome.

Contact us